At first glance, the life of a professional artist seems too good to be true—you get to be your own boss, make your own schedule, and bring joy into the lives of so many, all while expressing yourself creatively. The reality, however, is that such a lifestyle requires tons of discipline, sacrifice, networking, and good, old fashioned hustling to make this lifestyle economically feasible.
One such local artist who’s cracked the code to running a successful art business is Anastasiya Bachmanova, who’s found great success with her company, Follow The Sun Art. When she’s not painting out of her East Side studio, she’s busy teaching painting classes, vending her art at pop up events around town, doing live sketches at Weddings, or managing her website, where she sells prints and other merchandise such as calendars, greetings cards, and apparel.
Here’s Bachmanova’s take on one of her latest masterpieces, a sublime scene of floral beauty found not too far from her home here in Santa Cruz. Enjoy!